With over 32 years of experience in product innovation and direct-response television, Yasir Abdul is the driving force behind InvenTel, a powerhouse in the “As Seen On TV” space. As the Founder and CEO, Yasir has built a reputation for turning everyday problems into smart, accessible solutions through inventive product design and nationwide campaigns.

His journey began with a passion for solving real-world issues in practical ways. What started as an interest in invention and entrepreneurship quickly grew into a full-fledged business model, one that brought consumer-focused solutions straight to television and into millions of homes.
Yasir’s leadership is grounded in creative thinking, analytical strategy, and a relentless focus on customer satisfaction. He has built InvenTel with a strong emphasis on collaboration, agility, and trust, values he considers vital not just in business, but in life.

“When you create something that solves a real problem, people remember it. That’s the power of what we do and why we keep pushing forward.”